At Think Better Group we build consumer brands that focus on the circular economy and community. Our unique platform enables us to scale brands globally while taking advantage of environmental and sustainable manufacturing & distribution channels.
We have created a unique platform that improves sustainability while growing sales. Our platform combines leading consumer engagement which feeds into ongoing innovation in product development, overlayed with rigorous data analysis and globalised logistics and distribution solutions.
Leading Consumer Engagement
Unrivalled DTC in ESG space and bespoke retail sales channels
Globalised Logistics / Distribution
A Carbon Neutral Globalised Digital Delivery Platform Explorate
Product Development / Brand Acquistion
Building and acquiring industry leading portfolio of ESG Brands
Data Analysis
Leveraging consumer datasets around ESG purchasing behaviours. Marketing/ funnel/ attribution AI
Leading Consumer Engagement
Unrivalled DTC in ESG space and bespoke retail sales channels
Product Development / Brand Acquistion
Building and acquiring industry leading portfolio of ESG Brands
Globalised Logistics / Distribution
A Carbon Neutral Globalised Digital Delivery Platform Explorate
Data Analysis
Leveraging consumer datasets around ESG purchasing behaviours. Marketing/ funnel/ attribution AI
Think Better Group’s unique and scalable platform has resulted in brands growing 100% year on year while providing environmental and sustainable solutions. Our platform is currently being utilized by our owned and operated brands, along with third party founder brands. Please contact us to find out how we can help your brand too.
Founder led established brands in sustainable consumer industries
Brands that deliver tangible growth in adjacent market segments
Ability to scale both regionally and internationally on our platform
Our established team of manufacturing, distribution, marketing, e-commerce, branding and business intelligence spans three continents, enabling support for our brands to grow internationally.
Core logistics and technology infrastructure established in key markets of USA, UK and Australasia.
Integrated Group Marketing and Business Intelligence platform
Scalable manufacturing and inventory management solutions
Our collection of brands advance quicker by learning from each other’s expertise. A hive mind with a collective goal: we come together to find common solutions to ESG problems across all industries and aspects of business.
We have a dedicated in-house team of ESG experts who work with our brands.
Sharing materials and facilities to cut down on energy usage and emissions.
Pooling 3PL equates to a more efficient shipping network & vastly reduces C02 emissions.
Synergy amongst brands’ target markets makes streamlining messaging and strategy a wise move.
Sharing premises and staff mean all brands benefit from top-level personnel talent.
Heath co-founded Think Better Group (previously named PACED) in 2013. He has over 20 years’ experience in business and finance, along with leading teams in over ten countries. He has authored several publications on ESG, the first being in 2006. He has a successful track record with startups and has extensive e-commerce background. Heath holds Bachelor’s Degree in Science (Chemistry) and Commerce (Accounting).
Justin is the founder of Online Brands Group a leading portfolio of direct to consumer businesses and consumer applications. Prior to Online Brands Justin founded SurfStitch , the world’s leading global online action sports e-commerce platform, taking it from startup to a $500m IPO on the ASX in under 7 years. Justin holds a Bachelor of Commerce (Accounting and Finance) from the University of Sydney.
Fiona qualified as a chartered accountant followed by over 10 years in BDO’s capital markets team working with companies wanting to IPO in the UK. Fiona’s IPO experience spans UK and US companies across a wide variety of industries. Fiona has been the CFO of the Group since 2016 focussing on strong financial reporting and Corporate Governance across the business units. Fiona holds a Bachelor’s Degree in Mathematics and is a member of the ICAEW.